It has been recently revealed in a report that the downloads of applications through the iPhone have see a recent decline in the month of March. One of the most common reasons being predicted for the decline has been said to be the simple fact that people sort of got bored of the device, after having toyed with it for a long time, during the holiday season.

So, if one is planning to launch an application on the Apple app store, you might have to think twice. "With the novelty factor of the iPhone 4S launch and the holidays well behind us, and no other events in March to spark discovery, March's download dip was expected, which is driven largely through the cost-effective conversion of organic users into loyal users”, said Micah Adler, Fiksu CEO.

It remains to be seen how the iPhone goes on to compete with the others, which are coming up with newer applications at comparatively lower prices, in the time to come. The competition is cut throat and each firm is trying to put in their best efforts for the same in the time to come. The customers are the ones benefitting from it on the whole.